Did you know that YouTube is the world’s second-largest search engine after Google? And because of that, it offers significant opportunities when it comes to establishing an online income. If you have a website or online store with Webador, you can leverage YouTube to enhance your earnings. But how do you go about it?
1. Combine YouTube with your online store
Boosting your webshop’s revenue is a goal every entrepreneur strives for. A crucial aspect of achieving this is generating more website traffic. Even if you have the most appealing products in your online store, without visitors, you won’t make sales. We often recommend starting a blog to build authority with Google, attracting more people and ranking higher.
But what if you also ventured into making videos? Creating videos for your online store helps make you discoverable on the world’s second-largest search engine: YouTube. Publishing YouTube videos can bring in more website visitors interested in what you sell. Imagine you sell fresh flowers with your Webador online store. Instead of just writing blogs about different flowers, consider creating explanatory YouTube videos about topics such as:
- Different types of flowers
- How to make a flower bouquet
- The top 10 flowers for Mother’s Day
From your YouTube videos, you can easily direct viewers to your online store to place an order. Nowadays, it’s not even necessary to make lengthy explanatory videos. You can also kickstart your channel with shorts — vertical videos that you can also publish on Instagram or TikTok to maximize their reach.
This is what Famgirl Flowers does, for example:
2. Join the YouTube Partner Program
Starting on YouTube not only increases sales through your online store, it also allows you to join the YouTube Partner Program. This program can help you build an income directly from your videos.
Here’s how it works: YouTube displays ads, for example before and during videos. Advertisers pay YouTube to place these ads. When you join the Partner Program, you get about half of that ad revenue. This means the more people watch your videos, the more ad revenue you earn.
Before you can generate income with YouTube, you must meet certain requirements:
- A minimum of 1000 subscribers
- A minimum of 4000 hours of watch time in the last 12 months
- Or 10,000,000 Shorts views in the last 90 days
These may seem like large numbers, but if you publish videos regularly over a year, reaching 1000 subscribers and 4000 hours of watch time will gradually become much more achievable. It’s worth trying!
3. Start with Affiliate Marketing
The third way to earn money with YouTube is to get started with affiliate marketing.
But what is affiliate marketing, exactly? It involves recommending products (or services) in your blog posts, on social media, or in YouTube videos. When a viewer makes a purchase through your link, you earn a commission. You don’t have to create products or services; instead, you recommend them to your audience.
So how can you get started?
Step #1: Choose a niche
To earn income from affiliate marketing, start by choosing a specific niche. If your website or YouTube channel discusses garden furniture one week and clothing the next, your viewers may become confused. Generating affiliate income begins with selecting a market in which you want to build authority. Regularly publishing videos on topics within this market will help you establish authority more quickly.
Step #2: Choose your products
The second step is choosing the products you want to promote in your videos. Once you’ve chosen a market, create a list of 10-20 products frequently used by your target audience. These are the products you can promote in your videos. After finding these products, search online for companies with affiliate programs. Apply to their affiliate program, and once approved, you can start promoting products.
Step #3: Choose your promotion
After selecting a market and the products you want to promote, it’s time to start creating content. If you decide to make longer YouTube videos, you can create video reviews of the chosen product, discussing its pros and cons and concluding with your unique affiliate link to purchase the product.
It’s crucial to only recommend products you genuinely approve, so you maintain your credibility.
YouTube is a handy way to increase revenue with your Webador webshop. In this post, you’ve learned three useful ways to earn money with YouTube. You can join the YouTube Partner Program, which provides opportunities to earn income through affiliate marketing.
Do you also want to start a webshop? Sign up for free and build your website today!